Privacy Policy

Last updated: May 8, 2026

This Privacy Policy describes how Rocliff LLC, doing business as Scale National ("we," "us," or "our"), collects, uses, and shares information when you use our services, website, and platform at scalenational.com and related subdomains.

1. Information We Collect

We collect information you provide directly, including:

• Account information: name, email address, phone number, business name, and billing details when you create an account or subscribe to our services.
• Communications: messages, emails, and other content you send to us or through our platform.
• Business data: leads, contacts, campaigns, and other data you upload or generate through our platform.
• Payment information: credit card numbers and billing details processed securely through our payment processor.

We also collect information automatically, including:

• IP address, browser type, device information, and operating system.
• Pages visited, time spent, referring URLs, and other usage analytics.
• Cookies and similar tracking technologies for session management and analytics.

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our services and platform.
• Process transactions and send related billing and account notices.
• Send marketing communications, service updates, and promotional offers (you can opt out at any time).
• Respond to your inquiries, requests, and support tickets.
• Monitor and analyze trends, usage, and activities to improve user experience.
• Detect, investigate, and prevent fraud and other illegal activities.
• Comply with legal obligations and enforce our terms.

3. Third-Party Services

We use trusted third-party services to operate our platform. These providers have their own privacy policies and handle data in accordance with their terms:

• GoHighLevel (HighLevel Inc.): CRM, marketing automation, and business management platform powering our core services.
• Stripe: Payment processing for subscriptions and invoices. Stripe is PCI-DSS compliant.
• Twilio: SMS, voice calls, and communication services for campaigns and notifications.
• Cloudflare: Content delivery, DNS, and security services.
• Google Analytics: Website traffic and usage analytics.
• Meta (Facebook/Instagram): Advertising and lead generation services.

We only share the minimum data necessary for each service to function. We do not sell your personal information to third parties.

4. Data Storage and Security

Your data is stored on secure servers provided by our infrastructure partners. We implement industry-standard security measures including encryption in transit (TLS/SSL) and at rest, access controls, and regular security reviews. However, no method of electronic storage or transmission is 100% secure, and we cannot guarantee absolute security.

5. Data Retention

We retain your information for as long as your account is active or as needed to provide services. After account termination, we may retain certain data for a reasonable period to comply with legal obligations, resolve disputes, and enforce our agreements. You may request deletion of your data at any time by contacting us.

6. Your Rights

Depending on your location, you may have the following rights:

• Access, correct, or delete your personal information.
• Object to or restrict certain processing of your data.
• Data portability (receive your data in a structured, machine-readable format).
• Withdraw consent at any time where processing is based on consent.
• Lodge a complaint with a supervisory authority.

California residents have additional rights under the CCPA, including the right to know what personal information is collected, the right to delete, and the right to opt out of the sale of personal information. We do not sell personal information.

7. Cookies

We use cookies and similar technologies to maintain sessions, remember preferences, and analyze site usage. You can control cookies through your browser settings, though disabling them may affect functionality.

8. Children's Privacy

Our services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children. If we learn that we have collected information from a child, we will delete it promptly.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page and updating the "Last updated" date. Your continued use of our services after changes constitutes acceptance of the updated policy.

10. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:

• Email: [email protected]
• Entity: Rocliff LLC, doing business as Scale National